A Postcard from Millesime 2018: Into the Future
Millesime, the fanciful food fair presented in Mexico for the past eight years, is a grand homage to top end gastronomy. The point of the event is to induce mouths to water with the best Mexico has to offer, in the hope that customers will be seduced into a love affair with the featured chefs, restaurants, products, wines, spirits and other goodies. Booths manned by chefs both stellar and less so represent the country’s best-known dining venues. They offer samples of their wares in the form of bijou-like morsels, to well-heeled cocktail-toting visitors.
The scene is the Banamex center, a generic corporate edifice designed to house promotional events of all sorts. The panoramic views of the neighboring race track are only to be imagined as nary a horse is in sight from the window-less ground floor space utilized for this particular party. Each year, a theme is imposed, décor put together by some of the country’s best designers and architects. The interior of the building is transformed into what resembles an impossibly tasteful Vegas casino (striving for Monaco). This year the theme was ‘high tech’ though it was hard to discern any tech at all through the glitz; Silicon Valley remained as more of a leitmotif. A few chefs, notably the supremely talented Gabriela Ruiz, through her food/sound pairing, attempted to explore futurist concepts, though cooking at its best veered towards the classic.
Each day, special collaborative lunches, prepared by top-notch international chefs with much fanfare but varying degrees of culinary success, were served to scores of lucky diners. Wine, beer and mezcal tastings were offered. A huge bar area from which eminated freeflowing cocktails, cigars and DJ spun disks, hosted increasingly relaxed guests who mingled as at an upscale wedding reception.
While decadent, the affair continues to serve its purpose, that is, to promote, elevate and dignify our incredible restaurant scene, talented young chefs (several of whom were awarded much deserved prizes) and spectacular products. More power to it. Below is a brief visual tour of the proceedings.